s a Real Estate Professional, I consistently engage in continuing my Real Estate Education and enhancing the set of services that I offer my Buyers and Sellers.In April of 2008, I completed The Institute for Luxury Home Marketing’s Luxury Home Specialist class and became an Institute Member.
What is the Institute for Luxury Home Marketing and how does my membership benefit you as a Buyer or Seller?
The Institute for Luxury Home Marketing is the premier independent authority in training and certifying real estate professionals in the art of handling exceptional properties. The Institute has four key areas of focus:
The Certified Luxury Home Marketing Specialist designation training, which all members receive, helps agents analyze the luxury home market, identify trends and strategies within that market, define consumer needs and expectations, and build skills and improve service–thus creating satisfied customers whose real estate goals are accomplished. Additionally, the training provided information about new and creative tools for promoting Luxury homes and Estates and new resources for finding Buyer prospects.
The Institute provides its members with access to the knowledge and information needed to be successful in an ever-changing market by supplying luxury home market data as well as primary and secondary research information on the demographic and psychographic characteristics of affluent buyers and sellers.
The Institute is positioned as the foremost resource for affluent consumers who wish to identify sales professionals with credibility and special competencies in the upper-tier market. Members of The Institute enjoy high-visibility with buyers and sellers of luxury homes.
An international membership base ensures a strong network of knowledgeable sales professionals who specialize in the luxury market. You can find our luxury specialists around the world.
By remaining focused on these four key areas, The Institute helps ensure that its members have the tools and information needed to achieve your goals.
The Institute for Luxury Home Marketing exists to help buyers and sellers of luxury homes and estates find real estate professionals who specialize in the luxury home market and have completed extensive training to build additional competencies.
Members of The Institute actively seek out the latest information in marketing strategies, stay on top of changing market conditions, know how to handle the special needs of an elite clientele and their exceptional properties, and are knowledgeable professionals who have undergone extensive training in analyzing the luxury home market, providing quality service, and achieving effective results in the high-end residential market.